Privacy & cookies

Low Frequency Research (lfresearch.org) is an independent, research-and-education resource. We try to collect as little as possible, we run no advertising, and we do not sell or share your personal data. This page explains what we do collect and how to control it.

The short version

• • Privacy-respecting analytics only — no ads, no cross-site tracking, no data sales.
• • In the EEA, UK, and Switzerland, analytics are off until you opt in via the cookie banner. Elsewhere they are on by default and you can decline at any time.
• • We deliberately do not record your search terms or which specific questions you open — only broad section and category labels.

Analytics & Consent Mode

We use Google Analytics 4 (measurement ID G-CXTKGQL5ZM) to understand, in aggregate, how the site is used — which pages are visited, general device and approximate (city-level) location, and anonymous interaction events such as which section or category was used. IP addresses are not stored by GA in a form we can see, and we do not attempt to identify individuals.

The site implements Google Consent Mode v2. Advertising signals are always denied (we run no ads). Analytics storage is denied by default in the EEA, UK, and Switzerland until you choose Accept; in those regions, until you opt in, Google receives only cookieless, aggregated signals. Outside those regions, analytics are granted by default and you may decline at any time.

Our custom events are designed to be privacy-preserving: we log that a search happened or that a category filter was used, but not the text you typed, and we log the category of a question that is opened, not the specific question.

Cookies & local storage

• • Analytics cookies (e.g. _ga, _ga_*) — set by Google Analytics only after analytics consent is granted. Used to distinguish visitors and measure usage.
• • Your consent choice — stored in your browser's local storage under lf_consent so the banner doesn't reappear. This never leaves your device.

Forms you choose to submit

If you join the app waitlist or share your story, those forms are handled by Formspree, which delivers your submission (e.g. your email address and any message) to us. We use it only to respond to you and to improve the project; we don't add you to marketing lists. See Formspree's privacy policy.

Third-party services

Fonts and icons are self-hosted, so your browser is not making requests to font or icon CDNs. The remaining third parties are: Google Analytics (analytics, consent-gated as above), Formspree (only when you submit a form), and Elfsight (the on-page translator and chat widget, which load their own scripts). Each has its own privacy policy.

Your choices

• • Use the button below to accept or decline analytics at any time.
• • Clearing this site's cookies and local storage resets your choice and re-shows the banner.
• • Most browsers let you block or delete cookies, and honour "Do Not Track" / "Global Privacy Control" signals.

Contact

Questions, corrections, or a request about your data? Email contact@lowfrequencyresearch.com.

This notice may be updated as the site changes; material changes will be reflected in the "last updated" date above. This page describes the website. The browser extension has its own privacy policy.